ABOUT

Xcelencia, a founder and artist, merges music, technology, and culture. Born in Puerto Rico with Cuban roots and raised in the U.S., his cross-cultural background shapes his music.
As a multidisciplinary artist, he continuously pushes genre boundaries.

A pioneer in web3 music, Xcelencia has funded projects and built a loyal community using innovative models and platforms, including the first 1/1 Reggaeton music NFT, social tokens, and album crowdfunding. Embracing cutting-edge technology, he is redefining Latin music's future.

With over 55 million streams and awards as a songwriter, Xcelencia's career highlights include sync placements on Disney, HBO Max, Amazon Prime, the MLB The Show series, and being the official voice for Papa Johns en Español in a national U.S. campaign.